Business & Economy

Pastor Jerry Eze tops YouTube earnings in Nigeria with ₦7bn revenue

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Pastor Jerry Eze, the founder of Streams of Joy International and the New Season Prophetic Prayers and Declaration (NSPPD), has not just emerged as Nigeria’s highest-earning YouTube creator but has done so on an unprecedented scale, amassing over ₦7 billion from the platform.

According to Playboard, a data curation platform, Eze’s daily earnings exceed ₦7 million, with his highest single-day revenue reaching an extraordinary ₦21 million on July 16, 2023, due to a surge in viewer traffic.

Eze’s YouTube channel, boasting 2.1 million subscribers, has become a digital haven for prayer-seeking individuals in Nigeria and globally.

His content, primarily live-streamed prayer meetings, has garnered nearly 30 million views in the past week alone, averaging 418,000 views daily. In total, his videos have been viewed over 274 million times.

The pastor’s prolific output includes approximately 1,500 videos weekly, keeping his audience engaged and his channel thriving.

One notable video has attracted over 200,000 views, 6,000 reactions, and generated nearly ₦2 million in revenue.

Eze’s success story is rooted in his background and education. He hails from Bende in Abia State and holds a bachelor’s degree in International Relations from Abia State University, alongside a postgraduate certificate in Business Administration from Enugu State University of Technology (ESUT).

Despite his immense online success, many followers may not realise the substantial financial rewards he has reaped from their engagement with his content.

Eze’s impact extends beyond his financial achievements, as he has become a household name among digital-savvy and devout Christians.

His ability to connect with his audience through faith-based content has made him a millionaire and a significant influencer in the religious digital space.

Mike Ojo

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